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Examining Potential: Evaluating China’s Most Recent Advances in Landscape

Uncategorized

February 19, 2024

Traditional buying habits are changing due to the rise of Generation Z. Traditional gifts are being avoided by younger shoppers. They are choosing, instead, more meaningful and customised things that speak to their unique identities. There will be 1.8 million passenger trips per day on average into and out of the Chinese mainland, which is […]

Exploring Potential: Assessing China’s Latest Innovations in Landscape

Uncategorized

February 07, 2024

1. Top 3 hottest experiential trends among China’s Gen Z Here are the top picks from Xiaohongshu’s first-ever selection of “lifestyle inspirations”. Recent searches for “night school” have increased by an astounding 980% when compared to the same period last year, according to data from Dianping and Meituan. With over 8 million views and counting […]

Key Steps to Strengthen the Impact of Weibo in B2B Marketing

B2B Weibo

January 25, 2024

In the dynamic landscape of digital marketing, Weibo stands out as a powerful platform that extends its reach beyond personal connections to provide immense opportunities for B2B marketing. As a result, this social media giant has become an invaluable tool for businesses looking to establish a solid online presence and engage with a diverse audience. […]

Unveiling Opportunities: Evaluating the Latest Innovations in China’s Landscape

Uncategorized

January 22, 2024

1. Honey badgers and iPad kids: Experts weigh in on Gen Alpha Generation Alpha, born between 2010 and 2024; is a demographic that is predicted to be the biggest in history. According to experts, they will inevitably hold the biggest spending power and are already influencing household purchasing decisions. Since children are capable of creating […]

Exploring Possibilities: Assessing the Latest Advancements in China’s Industry

Uncategorized

January 16, 2024

1.Maths professor recognised as top content creator by Bilibili Mathematics professor Song Hao gains fame on China’s Bilibili platform, akin to YouTube. He got 7.2 million subscribers and 140 million views on certain videos, but recognition as one of Bilibili’s Top 100 Channels of 2023 is attributed to his “Longest Viewing Time.” Hao’s award reflects […]

Strategic Marketing in China: Your Roadmap for Success in 2024

China Marketing Festivals

January 11, 2024

As last year, we bring you a comprehensive guide to the major festivals and e-commerce events that brands should be aware of in the coming year of the Dragon. From the Chinese New Year, also known as the “Spring Festival,” to Singles’ Day and the Double 11 Shopping Festival, we will explore the significance, traditions, and […]

Revealing Opportunities: Analysing the Recent Progress in China’s Sector

Uncategorized

January 08, 2024

1.Knowledge is power: 2023’s lessons from Douyin Douyin, TikTok’s sister app in China, released a list of ‘hot words’ from their Douyin Knowledge community. Douyin Knowledge is a community dedicated to educational and popular science content. This year, they compiled a list of 15 keywords that were most frequently asked, explained, and discussed on Douyin. […]

Establishing Industry Expertise: Unleashing the Power of Zhihu’s Q&A and Brand Sector

Apps / Social Platforms Zhihu

January 04, 2024

In the dynamic realm of online marketing, staying ahead of the curve is essential for brand success. One platform that holds immense potential, particularly in the Chinese market, is Zhihu. Explore how to leverage Zhihu’s unique Q&A and Brand Sector format to position your brand as an industry expert. By incorporating informative content, engaging with […]

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